Communication For Swim Schools During Tough Times
Maintaining relationships and communication during tough times is a challenge that all small businesses, not just swim schools face from time to time. Particularly Now!
For small business owners, communication is very important since consumers have a multitude of questions about when your business will be back in operation as well as COVID-compliance. So, in addition to regularly updating them with all pertinent details of your business, it is also a good idea to ask about their welfare to foster the relationship you had prior to coronavirus.
Communicating in a positive and clear manner will help maintain these relationships as well as retain their business when things return to normal.
Key Takeaways:
- Tell your customers when you plan to re-open, or if you don't know, tell them that.
- Try to be positive, upbeat and reassuring in your communications with customers.
- Every communication needs a call-to-action, such as a poll, questionnaire or link.
"Find a balance between communicating your re-opening strategy and keeping the excitement up for the opening day."
Enjoy
Richard
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